Websites
Your website is often the first conversation you have with a potential customer. We build sites that make that conversation count. Fast, accessible, and designed to turn visitors into clients.
The challenge most businesses face
We regularly speak with businesses frustrated by websites that looked great at launch but have become a burden: slow to load, difficult to update, invisible on Google, or simply not generating enquiries.
Often the issue is a template site that wasn't built with their specific needs in mind, or an older custom build that's now fighting against modern web standards. The result is the same and wasted marketing spend driving traffic to a site that doesn't convert.
How we approach website projects
Performance as a foundation
Every site we build targets a Lighthouse performance score above 90. This isn't vanity. Google uses Core Web Vitals as a ranking factor, and research consistently shows that faster sites have lower bounce rates and higher conversion rates. We achieve this through static generation where possible, optimised images, and minimal JavaScript.
Content you can actually manage
We build custom backends to fit any business need. This means you get a clean editing interface for updating content without needing to touch code, while we maintain full control over the front-end experience and performance.
SEO built in, not bolted on
Technical SEO is handled during development, not as an afterthought. This includes semantic HTML structure, proper heading hierarchy, schema markup for rich results, XML sitemaps, server-side rendering for content visibility, and optimised meta data. We also ensure fast load times and mobile usability, both confirmed ranking factors.
Accessibility as standard
All our sites meet WCAG 2.1 AA guidelines. Beyond being the right thing to do, accessibility improvements often benefit all users and can expand your potential audience. This includes keyboard navigation, screen reader compatibility, sufficient colour contrast, and clear focus states.
Why we choose these technologies
We primarily build with Next.js and React, deployed to platforms like Azure or AWS. Here's why.
Next.js
Gives us flexibility between static generation (fastest possible), server-side rendering (for dynamic content), and client-side rendering where needed. This means we can optimise each page for its specific use case rather than forcing everything through one approach.
Custom Backends
We build custom backends to fit any business need. Your content and data live in a structured, API-accessible format that future proofs your investment. If you later want a mobile app or need to display content elsewhere, it's already available via API.
Tailwind CSS
Allows us to build custom designs quickly without the bloat of traditional CSS frameworks. The result is smaller file sizes and a design that's genuinely yours, not a theme with minor modifications.
What a website project includes
Discovery
We review your current analytics, discuss your business goals, and identify who your website needs to serve. This shapes everything that follows.
Content & Structure
Information architecture and content planning. We help you organise content logically and identify gaps before design begins.
Design
Desktop and mobile designs in Adobe XD, covering all key page types. You approve designs before any development starts.
Development
We build the site with clean, maintainable code. You get access to a staging environment to review progress throughout.
Content Migration
If you have existing content, we handle the migration. New content can be entered by your team with our guidance, or we can manage it for you.
Testing & Launch
Cross-browser testing, performance optimisation, and a checklist-driven launch process. We also set up analytics and search console.
Support
Post-launch support to fix any issues and answer questions. Ongoing maintenance packages available for hosting, updates, and small changes.
Who this service is for
Good fit
- Businesses where the website is a key part of lead generation
- Companies with content that changes regularly
- Organisations that need accessibility compliance
- Teams who want to manage their own content
We can point you in the right direction
- Need a simple one-page site? We'll recommend the best template builders for your needs
- Working with a smaller budget? Let's talk about what's achievable
- Tight deadline? We can advise on faster routes to launch